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Axe Effect

Living up to its brand promise, Axe came out with a tasty new commercial a little while ago. Unlike the ‘we make a nerd be loved by gorgeous women’ approach, they now offer you the real deal. Using their deodorant, you will be changed into a yummy chocolate man and all women will want to have a piece of you. I think I’m going to move to the US, buy the deodorant and then sue Axe for not living up to its promises. Hah!

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